May 14, 2008Print this page
· 500 trees planted to support National Park recovery plan
Today, Chevrolet started planting 500 trees in the High Tatra National Park to support the recovery of the area after a devastating storm in 2004.
The first European cross-border national park was founded in Slovakia in 1948 and covers an area of 738 km2. The park is ecologically important for its diverse flora and fauna and is also one of Slovakia’s best-known tourist destinations with more than 600 km of hiking trails and 16 marked bike trails.
On November 19, 2004, a heavy storm with wind speeds of over 200 km/h flattened over 12,000 hectares of forest on the south-eastern slopes of the High Tatra National Park. In 2006, Chevrolet launched the new Captiva in the High Tatra region. Around 800 journalists from all over Europe experienced the devastated area first-hand and were concerned by the damage they saw. Chevrolet Europe would like to pay back the friendliness and hospitality the company experienced during our launch program in the High Tatra by planting trees in the national park.
Dr. Ing. Peter Fleischer, head of the Tatransky Narodny Park Research station said: "We really appreciate Chevrolet’s effort in supporting us to recover the High Tatra National Park from the severe damage. The park is a very important ecological system for many rare and endemic species. The restoration of the damaged forest is realized according to the Project of Revitalization. The basic process should be a natural renewal, but in areas with higher risk of erosion, and in specific places with an urgent need of reestablishing environmental functions, a limited artificial planting is necessary. The goal is to create new areas of forest to protect the ecological system in case of severe storms in the future."
Wayne Brannon, Executive Director of Chevrolet Europe, said: "Even though Chevrolet is the third largest automotive brand worldwide and General Motors’ highest volume brand, we take pride in working closely with our business partners in each country where we do business. In fact, we believe that being approachable and friendly is the only way to truly serve our customers and their home country. Consequently, this project is one of many social and environmental activities on a local level. We are particularly glad to make a difference in the High Tatra National Park by supporting this reforestation effort."
General Motors uses its global network to develop vehicles with most efficient engines and advanced technologies. Long-term, GM wants to take the automobile out of the environmental equation.
gmeurope
Today, Chevrolet started planting 500 trees in the High Tatra National Park to support the recovery of the area after a devastating storm in 2004.
The first European cross-border national park was founded in Slovakia in 1948 and covers an area of 738 km2. The park is ecologically important for its diverse flora and fauna and is also one of Slovakia’s best-known tourist destinations with more than 600 km of hiking trails and 16 marked bike trails.
On November 19, 2004, a heavy storm with wind speeds of over 200 km/h flattened over 12,000 hectares of forest on the south-eastern slopes of the High Tatra National Park. In 2006, Chevrolet launched the new Captiva in the High Tatra region. Around 800 journalists from all over Europe experienced the devastated area first-hand and were concerned by the damage they saw. Chevrolet Europe would like to pay back the friendliness and hospitality the company experienced during our launch program in the High Tatra by planting trees in the national park.
Dr. Ing. Peter Fleischer, head of the Tatransky Narodny Park Research station said: "We really appreciate Chevrolet’s effort in supporting us to recover the High Tatra National Park from the severe damage. The park is a very important ecological system for many rare and endemic species. The restoration of the damaged forest is realized according to the Project of Revitalization. The basic process should be a natural renewal, but in areas with higher risk of erosion, and in specific places with an urgent need of reestablishing environmental functions, a limited artificial planting is necessary. The goal is to create new areas of forest to protect the ecological system in case of severe storms in the future."
Wayne Brannon, Executive Director of Chevrolet Europe, said: "Even though Chevrolet is the third largest automotive brand worldwide and General Motors’ highest volume brand, we take pride in working closely with our business partners in each country where we do business. In fact, we believe that being approachable and friendly is the only way to truly serve our customers and their home country. Consequently, this project is one of many social and environmental activities on a local level. We are particularly glad to make a difference in the High Tatra National Park by supporting this reforestation effort."
General Motors uses its global network to develop vehicles with most efficient engines and advanced technologies. Long-term, GM wants to take the automobile out of the environmental equation.
gmeurope 
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